Company Story

American Provenance makes safe and effective personal care products by hand using better-for-you
ingredients. Founded by Kyle LaFond, a former middle school science teacher, the company originated
from Kyle's concern over the questionable ingredients in the brands used by his students. Frustrated by
the chemical clouds of products infiltrating the school hallways, Kyle challenged his students to create
their own personal care items without harsh chemicals. After years of experiments and improvements
to his own formulas, he launched American Provenance from an updated machine shed on his
fourth-generation family farm. Today, the company makes all its own products from its southern
Wisconsin facility near the original family farm where it all began.

Product Overview

At American Provenance, they hold themselves to a high standard which is why their operations are transparent. They don't have a parent company and don’t rely on expensive packaging, misleading advertising, fine print, or celebrity endorsements. All their products are hand-made in small batches to ensure both quality and consistency without the addition of metals, petrochemicals, sulfates, parabens, phthalates, artificial ingredients, artificial colors, artificial fragrances, and artificial preservatives. They’ve always been “do-it-yourself” kind of people, so it’s no wonder that their aftershaves, colognes, deodorants, pomades and beard balms are the best in the business.